Experience has taught us that passion for design is not enough to deliver results for demanding clients in an ever more sophisticated environment.

Your brand is not simply the logo and visual styling but combines sound strategic thinking with creative flair and initiative to deliver where it counts - On the bottom line.

This sound strategic thinking encompasses tactical planning, budget planning and management. An understanding of audiences and territories and an ability to define an inspiring creative brief. The capability to translate marketing objectives into creative strategies and a thorough understanding of information architecture.

Consultation
This initial phase of a project defines the detailed needs of a client, advises on a firm creative brief and enables us to structure a detailed proposal and costing document. Timescales and deliverables are agreed.

Logo and Identity
This first creative stage defines a new or updated logo and visual style that reflects the personality and ethos of your organisation. This stage usually involves the presentation of several creative ideas and a development stage with feedback and input from the client.

Web Design and Construction
Defining the precise functionality and style of the web site based on the results of the two previous stages. A functionality plan and static creative screen visuals are presented to the client for feedback and if necessary, development. Once agreed the web construction is begun.

Print Design and Production
Defining any supporting materials that a client may need. These may include stationey, brochures, direct mail, press or trade advertising, exhibition and display graphics.

Development and Implementation
The web site and supporting materials are produced, tested and published.

Analysis and recommendations
After a predefined period results are analysed and recommendations given to further improve results.